Making the Most of Third-party Marks & Certifications

We all know the value of third-party validations—they enhance your brand’s credibility, connect you to like-minded individuals, and differentiate your product or service in the marketplace. The topic for discussion: are we showcasing these stamps of sustainability to the best of our ability?

It’s time to get together and talk best practice when it comes to leveraging these marks across different platforms. How are our peers talking about them? What are our successes and challenges?

Join us for a workshop on four third-party marks: Bullfrog Power, REAP, Fairtrade, and B Corp. We’ll spend the first hour hearing from these four organizations, who will share tips and tricks for making the most out of their seals. Then, in groups, we’ll dive into a few examples, sharing our experiences along the way. We’ll finish off by collectively reflecting over a cold one.

This event is curated for any organization with one, a couple, or all of these marks. We ask that all attendees come prepared with one example of how they’re showcasing one of the four marks mentioned.

Agenda:

• 2-3 pm introductions from third-party marks
• 3-4 pm workshopping with case studies
• 4-5 pm mingle

Check out the speaker bios here: https://www.belocal.org/event/1040-appetite-for-sustainability-third-party-party/

Food:
Snacks will be provided, including gluten-free options.

Access:
This venue is accessible to all people with limited mobility. There is a ramp to the front door and an elevator to the workshop space.

Parking:
Free parking lot and free street parking.
Please visit http://www.calgarytransit.com for transit options

Registration:
Payment is required at the time of your RSVP unless you wish to pay by Calgary Dollars. Please reserve one of these spaces by posting a comment below.

Proudly organized by REAP Business Association. Bullfrog Powered with 100% green electricity.

The registration fee is required to cover REAP’s ongoing costs to organize this event series: catering, promotional expenses (signage, Meetup organizer fees), insurance, and staff time.

https://www.meetup.com/Calgary-Appetite-for-Sustainability/events/254337684/